YouTube launches music streaming services in India

Joann Johnston
March 13, 2019

Another highlight, of course, is the arrival of YouTube Premium, which offers an ad-free viewing experience - among other things like background and offline playback.

Subscribers of Google Play Music will get YouTube Music Premium membership as part of their subscription each month will see nothing else change-they will still be able to access all of their purchased music, uploads and playlists in Google Play Music just like always.

YouTube Premium is available for Rs 129 per month per user.

Over the past year artists like Guru Randhawa, Badshah, Arijit Singh and Neha Kakkar have reached the YouTube music country charts in the United Kingdom, Australia, New Zealand and Canada, along with the global chart.

Google also brings its YouTube Premium service to India with a slew of new additions to the YouTube app. YouTube Music is priced at INR 99/month while YouTube Premium is priced at INR 149/month. "It's also where over 2 million artists come to share their voices and art with the world", said Google in a release.

YouTube launches music streaming services in India

T Jay Fowler, Director of Product Management, Music Products, YouTube, said, "We know that India loves watching music videos on YouTube - be it the vibrancy, choreography, stars and glamour". The YouTube Music app is available for both Android and iOS platforms and can be download from the app stores of the respective platforms.

With the entry of Google YouTube Music, the Indian market is now getting crowded and the price war is likely to happen sooner than later, as local player Saavn merged with Reliance JioMusic to become a JioSaavn, one of the biggest music services in South Asia. It is a paid subscription service that allows users to play a YouTube Music video in the background and multi-task and toggle between apps simultaneously. The service also opens access to all YouTube Originals, including American comedy-drama web series Cobra Kai and South Korean group BTS' critically acclaimed documentary series BTS: Burn The Stage. The playlists are can be accessed based on genre, mood, activity, or language.

While it's not really that hard to find music to play on YouTube, it can get pretty inconvenient to shoehorn a service that wasn't built for that goal.

"With the Smart Search feature on YouTube Music, music lovers can find any song, even if they can't remember what it's called". Whether you want to search a song by its lyrics or simply look for "that rap song with the flute", YouTube has got you covered. Also, there's a huge catalog of remixes, covers, music videos and live performances, all presented in an organized way. There's also the voice search option.

Apple Expected to Reveal Its Streaming Video Service on March 25
Apple has confirmed that it will hold an event on 25 March, where it's expected to announce its new TV streaming offering. The invite does not give any hint on any hardware that were expected to be released during the event.

Toyota, Japan space agency join forces to develop moon rover
JAXA president Hiroshi Yamakawa said that the cooperation between it and Toyota could generate spin-off benefits. Toyota and JAXA have been jointly studying the concept of a manned, pressurized rover since May of 2018.

Paul Manafort Sentenced to 3+ Additional Years in Second Prison Sentencing Hearing
He also agreed to co-operate with Special Counsel Robert Mueller's inquiry in a deal for a possible lighter sentence. Manafort faced a maximum sentence of 10 years for the crimes he pleaded guilty to in the D.C. case.

Other reports by

Discuss This Article

FOLLOW OUR NEWSPAPER