Son's heartbreaking post about dad's new donut shop goes viral

Mae Love
March 13, 2019

Billy By took to the site to ask people to help his father's newly-opened but struggling donut shop, Billy's Donuts of Missouri City, Texas, get off the ground. He shared a picture of his dad behind the counter and another picture of the shop with a "grand opening" sign in front.

According to By he was anxious about his father not attracting customers and didn't think the tweet would go viral. The tweet quickly spread across Twitter after being retweeted hundreds of thousands of times.

He wrote: "Just wanted to update yall!"

But less than a day and more than 270,000 retweets later, the store's fresh inventory was sold out. The owners had named the store after their son, Billy By, and they were excited to start slinging pastries.

When Son Posts Photo of Sad Dad in His Empty New Donut Shop, the Tweet Attracts Hundreds of Customers

The incredible moment even made the Twitter team notice the family, as the team itself went for a visit to Billy's Donuts.

The next day, Billy's Donuts had lines out the door and sold out of doughnuts completely. "You are all unbelievable", By tweeted, along with a photo of his no-longer-sad father.

Soon, YouTuber Casey Neistat - with almost 2 million followers - said he was on his way and people began sharing their own photos from inside of the shop where customers were lined up to the door. I can't thank everyone enough for coming out and supporting local businesses. The shop has now a steady flow of business coming in and Billy's father is very happy. "This means so much to my family", he added.

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