Amazon Launches Fire TV Cube Combining Echo And Universal Remote Functionality

Joann Johnston
June 8, 2018

Pulling together all of these functions ups the price of the Fire TV Cube, which costs $119.99. Though if you are a Prime member you can pre-order you can get it for $89.99.

With its infrared emitters, the Cube is also the only Fire TV device that can control a TV's volume and switch channels on a cable or satellite box.

Amazon Fire TV Cube features a simple, guided setup for Alexa voice control of your devices, giving you easy access to the vast catalog of content now available on Fire TV; including tens of thousands of channels, apps, and Alexa skills, as well as over 500,000 movies and TV episodes and thousands of 4K Ultra HD and HDR titles. It even integrates with your cable TV box from leading providers such as Comcast, DISH and DIRECTV. It's Amazon's answer to the Apple TV, the Roku Ultra, and other high-end streaming devices. Also, because it's an Echo speaker at its core, it'll tell you the weather or let you re-order toothpaste on Amazon. The $120 Cube can connect to TVs, sound bars, cable boxes, and other streaming devices, and owners can use Alexa to control every aspect of their TV-viewing experience.

'We believe voice makes it easier for customers to control their entertainment systems and watch the TV and movies they care about, ' said Marc Whitten, vice president of Fire TV in a statement.

Amazon has launched yet another smart appliance.

Amazon adds that Alexa is "always getting smarter" so it's bound to be able to do more in time.

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Last month, a family in Portland Oregon discovered their Amazon Echo had recorded part of their private conversation and then sent to someone on their contact list.

The Amazon Echo Look is now available to all customers in the U.S. The main draw of the Echo Look is that it can take a hands-free photo of your outfit, complete with built-in LED lighting, depth-sensing, and background blur to help you stand out in your photo.

Nvidia's Shield also offers hands-free streaming using Google's digital assistant.

You can turn off the microphone temporarily, too.

While the Fire TV Cube can be controlled completely by voice, it will still come with a remote control for times when you may not want to shout at your television.

'And, it's just the beginning. You could say, "Alexa, turn on The Handmaid's Tale on Hulu", and the Cube will power on the TV, connect up to the streaming service, and start playing the show from where you left off.

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